I got an email from SendGrid last week. They created a snapshot at how my emails from the past year performed. I send thousands of lead generation emails each year so these stats come mostly from emails I find online of employer and recruiter prospects (people who are hiring). Therefore they are not opt in…
Tag: lead gen
Here’s a good cold email from a job board
I got this in my LinkedIn inbox the other day. Thought it was a good example of creative writing that promotes a job board. It sounds great, they list step by step instructions and include a special offer. Nicely done. Hey Chris: Long time! Hope you’re thriving. I have a sneaky feeling that 2018 is…
Job Boards Will Love This Lead Gen Tool (member only)
8Legs is an awesome lead gen tool that I have recently started using. Access it here: https://www.8legs.com/ Cost $30 per month. It lets you search employer career sites and other job boards according to keywords and displays any emails it finds on those sites. You set up an email template, do your keyword search and go…
Lead Gen Email Examples (member only)
Messaging employers for leads is part art, part science. I’ve tried a lot of experimentation when it comes to this. Generally speaking I can get open rates of 25-50% depending on the product and quality of each email lead. Some of my best success came from using Hubspot’s sales CRM. I was able to create…
Using Twitter for Lead Gen
The other day I got this Direct Message in my Twitter account; It’s a lead gen message from the entry-level job board WayUp and I thought it’s a great example of how to do lead generation using twitter. It links to a signup form to get a free ebook. Ebooks about hiring in your niche…
Peek inside my lead gen (member only)
In the past few weeks I’ve gotten more serious about my job board lead gen activities. I am now actively promoting the job board on CareerCloud as a job distribution service that goes out to 50+ job boards by virtue of signing up with several aggregators like Jobs2careers, TopsUSAjobs and others. My goal is to…