Perhaps my best SEO secret is to get links to your job board. You need to get quality back-links from related sites such as blogs. But the best links for job boards come from .edu sites. Here’s how I do it. I email the college career centers and ask them for one. Most universities have…
Category: Premium Content
Secret advertising tip for job boards
If you haven’t considered advertising on LinkedIn you may want to consider it. They now allow you to advertise to GROUPS. Since LI is now a massive competitor to all us job boards we might as well use it to our advantage. Much like facebook and Google adwords you just need a few bucks a…
Giving job seekers choice (premium)
Your job board should empower the job seekers that use it. By that I mean it needs to put them in control. They need to have a say in how they job hunt and interact with recruiters. Here are three ways my job boards do this. 1. On my local sites I break down job…
Telling employers what to do (premium)
Your job board homepage should clearly tell employers two things. 1) Where to go to post a job 2) how much it costs (at least the basic rate). They pay the bills so you need to clearly spell out what they should do when they reach your homepage. [flv]https://www.jobboardsecrets.com/wp-content/uploads/2011/08/mmjb-employer-links.flv[/flv] SITES MENTIONED: newjerseyjobshop.com monster.com higheredjobs.com marketingjobs.com…
How to get started (premium)
A new user contacted me after joining recently and asked me how to get started with a job board. This blog lists so much content now I figure its time to give some context for newbies. So here goes… 1. Download the following PDF short ebooks. * JOB BOARD CHEAT SHEET: a short guide with…
Preview of Jobroller software (premium)
I recently swapped job board software for AudioJobs.com from Jobamatic to Jobroller {http://www.appthemes.com/themes/jobroller/} which is a wordpress job board software plugin. It was a farly painless process setting it up. Took probaly an hour or so. First you have to install wordpress in your root domain then install the Jobroller zip file via the wordpress…
Job board layout (premium)
I’m currently assisting a client to re-evaluate their job boards and suggest some usability and design improvements. It got me thinking about the ideal layout for a job board homepage. The ideal homepage has certain elements, each with a dedicated space that must be “above the fold” so they are visible on the screen. Take…
SEO tip for multiple job boards (premium)
If you run multiple job boards you should be linking to them from each other in the footer of all pages throughout the site. You want to encourage crossover traffic. Here’s how I do it: I created a directory of my other sites using keyword phrases not the actual url. Then in the description of…
7 ways to drive traffic to your job board (premium)
A reader asks: I was wondering if you had any interesting tips for driving additional traffic to the site. Well first I would say read all the posts I’ve done on marketing your job board. But in the interest of time here are several ways to dive traffic to your job board. 1. Indeed &…
Q. Should I create local job boards? (premium)
A reader asks: What are your thoughts about creating a bunch of local (city or county specific) JBs using jobamatic for the backfill and adsense revenue? A. Local is a very mature market. Each state has literally 5-10 different boards covering it (plus craigslist). You could try county based versions like mine but I havent…