There are a number of resume affiliates that job boards can take advantage of to earn extra dollars. I highly recommend adding this revenue source to your business model. To me this is low hanging fruit every job board should go after. TopResume is of course the leader in this space but a number of…
Category: Free Content
CPC Pricing Update – Interview with Appcast
Appcast just released their recruitment marketing benchmark report which tracks CPC job prices. In 2020 the avg CPC (cost-per-click) for job advertising rose to 79 cents, up from 71 cents in 2019. I spoke to their CEO Chris Forman by phone about the new numbers and he gave some insight into what’s happening int he…
Facebook Scraping Job Boards
In the past few weeks I noticed a new referral item in my Google Analytics on two of my job boards. If you navigate to Acquisition > All Traffic > Source/Medium you may find the following entry; jobs_on_facebook / organic This new entry coincides with a Facebook bot I spotted on the stats for RecruitingHRjobs.com…
Job Boards in the News
JobSeer announces the release of its Chrome Extension tool to help individuals shorten the job search process with AI-powered job matching and recommendation features. JobSeer is a product launched by AI recruitment platform Hiretual to empower job seekers with accessible technology to prioritize job searches based on individual preferences and qualifications. Compatible with various job boards, including…
BankTalentHQ: the Interview
Most associations do a poor job at running and marketing their job boards. And that is not surprising to me since most of them have no knowledge of internet marketing techniques. But BankTalentHQ.com, a niche banking job board is the opposite. They push out blog and podcasts on a regular basis and just celebrated their…
Job Boards Getting Funded
Last year was another banner year for HR technology software. That includes a few job communities that I wanted to highlight. A new generation of job platforms are emerging and its exciting to see them innovate and advance how companies recruit talent. Here’s a look at who got funding in 2020 and my take on…
Job Board News
COMMUNITY BRANDS LAUNCHES CAREER PORTAL Community Brands announced the launch of Career Planning Portal, a new hub of member-focused career planning resources, within its YM Careers solution. The new Career Planning Portal is the first of its kind in the association job board industry, transforming career centers from transactional websites where employers and job seekers connect,…
QuickJobFinders Now Offering CPC, Seeks Partners
What is QuickJobFinders? A new job job search engine that quickly and easily helps people find a new job and career opportunities. We do not require or force a registration and take our candidates directly to targeted job search results. When did it launch? We launched in the 4th quarter of 2020. What do you want from…
Seattle TV Station Embeds CareerBuilder Job Search
CareerBuilder and Seattle news station KIRO 7 have teamed up to spread awareness of local job openings, so that people who have lost work due to COVID-19 can find in-demand jobs in their area. KIRO 7 has embedded CareerBuilder’s job search on their website, kiro7.com/jobs and it is promoting the feature during its televised broadcast, calling viewers’ attention to the industries hiring right now and the postings available on CareerBuilder. “Early in the COVID-19 pandemic, KIRO 7…
Why You Should Soft Launch
One mistake I see new job board owners make is launching their site too quickly before its ready for prime time viewing. That’s why I recombined doing a soft launch, particularly if you have a custom built job board. You’ll want to get any bugs/kinks ironed out before telling the world. According to Wikipedia, a…