Although the pace has slowed due to the economy, new job boards are still being launched. Yesterday I discovered Cardgigs.com, a micro-niche job board serving the ‘payments’ industry. I call it ‘micro-niche’ because they are targeting a very niche industry and I do see more of this narrowly focused sites popping up. I think industry…
Category: Free Content
Deconstructing CleanTechRecruits.com (free)
Here’s my critique of CleanTechRecruits, a renewable energy job board. 5 min. Free. [youtube width=”640″ height=”480″]http://www.youtube.com/watch?v=d5jEymD3Ev4[/youtube]
Article marketing for job boards (free)
Here’s another freebie for my job board peeps. Article marketing is a great way to build awareness and gain traffic. Just dont spam, write informative articles that enlighten and inform. Here’s one of my recent articles on Recruitingblogs as an example. [youtube]http://www.youtube.com/watch?v=lyDEiUYJ8mA[/youtube] Sites mentioned: * PRweb * HR.com * ERE.net * Recruitingblogs * Talentbar *…
Build a community with tools linke Ning (free)
Building a job board today is more about building a community. Here’s my philosophy and why I love Ning. [youtube width=”640″ height=”480″]http://www.youtube.com/watch?v=GersalE8pes&feature=player_profilepage[/youtube] Sites mentioned: * Sales Gravy * Jobs in Social Media
Some advice if you hire a sales person (free)
I don’t hire sales reps to sell my boards. Instead I rely on SEO and Google Adwords to generate leads and sales as well as doing some lead gen on my own a few hours each week. But if you want to hire a sales person to really grow your site, here is some advice…
Q. Can you make money with webinars? (free)
I think webinars can be a money making tool for job boards but I think the key lies in how many clients you have and how well you market it. Trying to sell these online events to job seekers is not a good idea though, they dont like to pay for anything, especially if they…
If you build it, they will post (free)
If you create a job board that is the most search engine friendly thing you can build and that “inspires” people to post, then in my experience, it will make money. Watch this to see what I mean. [youtube]http://www.youtube.com/watch?v=v4qmDfcLGsk&feature=player_profilepage[/youtube] Episode 14 of the Free version.
Episode 13: offline marketing materials (free)
If you’re going to do trade shows and job fairs (yes you should if you can) you will need good marketing materials. In this video I’ll show you some of the stuff I use as well as where to get them. [youtube]http://www.youtube.com/watch?v=yfzw8NyK5PE&feature=player_profilepage[/youtube] Sites mentioned: * PosterGarden.com (displays/signs/banners) * 48hourprint.com (post cards/biz cards/rackcards) * Buildasign.com (signs-metal,…
More evidence supports job board success in future
Recently I was alerted to this study by TalentDrive which caught my eye. Check out these 2 points; 1. The survey shows that despite the chaos created by the increased number of applicants online, one of the best ways to locate qualified talent, especially young talent and recent graduates, is still in habitats they are…
Meet Jobtarget’s Ethan Bloomfield
If you attend recruiting conferences in the US, then chances are youve run into Jobtarget’s VP of Operations Ethan Bloomfield. Jason Davis from Recruitingblogs.com just published this interview. Find more videos like this on RecruitingBlogs.com