There are many factors that go into determining how successful a job board can become. Design of your site, the industry, the competition and your effort all play a part. For brand new job boards just starting out, expect not to earn much until after the first year. You need to spend the first year on content…
Category: Commentary
What comes first (premium)
It’s often said they you need both job seekers and employers coming to your job board to make it effective. And that is certainly true. You have two audiences. But which comes first? What side should you target? The answer is both but I will say that getting one is easier than the other. Its…
Why you should follow up (premium)
So great, you’ve got some customers postings jobs to your board. Now what? I’m writing this post to suggest you follow up with those clients and establish a relationship with them. If you want repeat business its important to get these 1st time customers to trust you enough to come back. That means getting to…
Job board cheat sheet (premium)
I have published bits of this over the past months but wanted to do one post with everything. Enjoy my quick tips, tricks & tactics for job board success 1. Get an 800# for your business. This will make you look more professional in the eyes of employers. 2. Put your Contact info: phone/email info…
7 things every job board owner should know
1. Get as many backlinks to your site as possible. Links equal traffic. Google likes links. 2. Good SEO will contribute at least 10% to your overall sales. You’ll actually get a few postings just through seo if you can rank in top 5 results. 3. Make it easy for employers to pay. Add paypal…
From job board to community (premium)
I have said many times that today’s job boards need to think of themselves as a community not just a place to post jobs.
New job boards (free)
The beginning of the year is usually a busy time for job board launches. Here are some of the most recent ones I’ve seen with a little bit of commentary. JOBCRANK – “JobCrank.com, is a national job board that specializes in helping recruiters, small businesses, and individuals connect with future employees or freelance contractors. JobCrank.com…
Best time to conduct sales (premium)
While you are trying to sell into employers and recruiters be aware of the best times to reach them. Here are some guidelines I’ve compiled over the years. Generally you’ll do most of your business between the hours of 9am and 6pm. That is when most recruiters, HR people and business owners post their jobs….
Can you build a job board with a .co domain? (premium)
If you watched the super bowl last night you may have seen the GoDaddy commercial promoting the new .co domain. They are actively marketing this new extension. Its definitely a sign of the times that many new domains are sprouting up for webmasters to use. Many new sites are using .ly such as hour.ly. I’ve…
Job board owner interview
Sometimes I check out the Mixergy podcasts out out by Andrew Warner. Its a podcast series about entrepreneurs/startups. Recently he had on the founder of Wall Street Oasis, an online community for wall street types. In the interview he reveals that they only get about 10% of their revenue from job postings. Just 10%! The…