I think you can go in two directions with job boards today. It really depends what your end goal is. Do you want to build a business? or is your goal just to monetize the domain name? 1. Build a ‘business’ based around community and jobs. (that’s what Rigzone did) Obviously this takes the most…
Category: Commentary
5 things to make your job board sell-able (premium)
I know a thing or two about selling job boards. I’ve sold many of them over the years. But you have to do certain things to make them more sell-able. Here are five tips to do just that.
Social media and your job board (premium)
As I think about the future of job boards and social media I can only think that the two must merge and become one.
The ultimate job board?
For job seekers, the job search engines like Indeed, SimplyHired and the rest have become a major way to job hunt online. They make their hunt for jobs more efficient by bringing together a wide variety of sources. But I’ve always wondered what if we could combine the aggregators into a super site….a meta-job search…
An overcrowded niche (free)
The other day on ERE they had an announcement of another job site for veterans. Recently a site here in Connecticut got funding called Combat2Careers. These join a long line of military/veteran job boards already out there. Though their goal is a noble one, I think there may be too many of these sites to…
Questions employers ask & how to answer them (premium)
When you put a phone number on your site or email address, employers and recruiters will call you to get more info. Here are some of the most basic questions you are likely to get and how to answer them. Can I get a free trial/posting?: This is perhaps the most frequent thing I hear….
Get a good logo
If you are starting a new job board (or any website) you absolutely NEED a professional logo. There’s just no excuse for NOT having one. Services like 99designs.com are an awesome way to get one for around $500 bucks. Last week I posted a project to get a new logo for what will hopefully be…
Two quick tips for design and sales (premium)
Here are two quick tips that may help you and your job board. These are simple ideas that are easy to implement. 1. Rotate Your Logo: did you ever notice how often Google changes their logo to reflect a holiday or commemorate some big event? While I was at JobCircle last week I noticed their…
Sources of Hires study: Job Boards at 20%
CareerXroads is out with their annual sources of hire study. Job boards represent 20% of all hires last year. Once again we see the value job boards provide. Hoo-waa! Check out their slideshare about the study. 2012 CareerXroads Source of Hire: Channels of Influence View more PowerPoint from CareerXroads
Multiple revenue streams (premium)
In the golden days of job boards you could get away with just making money on job postings. Not anymore. Here’s a list of other revenue ideas.