I’ve been a happy Mailchimp user for many years. Back in the early days of using it I didn’t explore some of their more advanced features but as time goes on I find myself exploring the myriad of functions behind its walls. Email marketing today is definitely more complex and time consuming than it ever…
Category: Commentary
Recruiters Are Starting Their Own Job Boards
Over the past few years, I have been getting more and more calls from staffing agencies and independent recruiters wanting to start their own job boards. Recently I helped launch AutomotiveJobsToday.com and TopOneHire.com. Both were started by recruiting firms who wanted a new line of business. And to also compliment their staffing services. For me,…
The Bad Press Release
As someone who reads a lot of press releases I cringe when I see bad PR being pimped online. A press release should tell a unique story. It should avoid buzzwords. It should inform the reader. Unfortunately whoever wrote this piece for a new HR tech company called ShiftStars should be ashamed. Let’s take a look….
Maximizing Your Job Board Revenue
If you just make money off job postings it’s time to break out into new revenue streams. I was speaking to a job board owner recently who had not done so yet and was wondering what to do to make more money. “Diversify” I told him. “You need to open up new streams of revenue“….
Former Job Board Owner Goes to Jail
Here’s a story that caught my eye recently. A guy who sold his job board to DICE apparently hacked back in and stole customer data in order to start a competing site. The story goes on to say he tried to sell the new site to DICE as well! “I am deeply remorseful for my…
Job Boards in the News
CasinoCareers Goes Mobile | Link Casino Careers will showcase its redesigned Job Board, dubbed by Google as “mobile friendly and easy to use on mobile devices” at the 2017 Global Gaming Expo (G2E) in Las Vegas. “According to Jibe, 86% of jobseekers who have a smartphone would use it to search for a job,” said…
A few design tips from MinnesotaJobs.com
Local job site MinnesotaJobs.com has done a nice job overhauling ts web design the past year. Recently I took a look at what they are doing right. On mobile they now list a link to apply under the job in search results. I asked them by email if it has had an affect: “Yes, it…
Want more leads? Try “Buying” Them
Whether you run a job board or an HR tech company, you need leads to make sales. Leads are everywhere online in our industry, if you see a job listing that’s a lead. But how do you get their attention? In the case of Skillsoft, an HR tech vendor, they use Amazon Gift Cards! They…
ZipRecruiter Adds to it’s Affiliate Network
The folks at ZipRecruiter have been busy building up their affiliate network. Last week they officially announced that they have partnered with Gatehouse Media and US News.com. Gatehouse Media currently has hundreds of local newspaper and community sites currently being powered by Monster. As of October, it’s Zip’s turn to be their job board of…
Private Executive Job Board Raises $6 million
There’s news of a new job board coming online. It’s a Peer-to-Peer Job Sharing Network that “Brings Transparency to Executives Using Artificial Intelligence and Crowdsourcing Techniques” according to the news release. It started as some kind of private list among C-suite executives and it just raised $6.5 million in funding. It’s nice to see a…