In this insightful discussion, industry veteran Sean Horton shares his expertise on selling and prospecting strategies for job boards, particularly focusing on niche markets like the logistics and transportation industry. With 15 years of experience, including roles at CareerBuilder and Jobs and Logistics, Horton provides valuable insights for job board operators looking to improve their…
ZipRecruiter (Symbol:ZIP) is currently facing a stark reality. They went public in 2021 at $26 but now their shares hover around the $6 mark and each quarter their revenue goes down. The company’s earnings are about half of what they were at their peak, reflecting not just the cyclical nature of the job market, but…
Google loves timely content. If they find an article about a hot topic you can sometimes get a topical article to rank for SEO. Case in point: DEI topics. My client, EmployDiversity which has been around for 20+ years as a diversity job board, blogs regularly and I make suggestions to their writing team on…
Depending on your niche, your job board has a ceiling in terms of how much money it can make. I have worked with a number of clients over the years who have made money with job boards. But the amount they make depends on a number of factors with the most important being the industry…
It’s getting harder and harder to find a niche that offers potential to a new job board but I believe I have found one. Manufacturing. In the past couple of years a number of “blue collar” sites and marketplaces have begun to get traction. For example; All these sites are succeeding because they bring a…
Kyle Davidson, founder of Job Boardly also has his own job board called GetOutdoorJobs.com a site that requires a membership fee from job seekers. It contains 3-4,000 job listings and its starting to make consistent money. In this video, Kyle Davidson, the founder of GetOutdoorJobs.com and JobBoardly, shares his experiences and insights on running a…
I tell all new job board owners that they should be a content machine in their first year of existence. Content drives traffic if you do it right and there is no better example than a new job board I just discovered. Its’s called OysterLink and it targets the restaurant and hospitality space. Shoutout to…
Looking to up your content and marketing efforts to drive more traffic? You should be investing in time and effort into using the latest AI tools to make your site better. Here are several tools to check out. Opus | Link Opus Clip is an AI-powered video repurposing tool that helps you turn long-form videos…
I have a new client ZeroTaxJobs.com, a site for finding software developers in Dubai and Saudi Arabia. Its founder Sam has done a terrific job generating SEO traffic. In fact he is already #1 for the term “Software Engineer Jobs in Dubai” among other terms. He is moving into the monetization stage after 9 months but…
If you want to get your job board approved for using Google Adsense you need to be patient and do a few things first to get it rolling. Google is not going to approve it if you launch today and apply tomorrow. I generally wait 3 months to submit it and before I do that…