I was chatting with a sales rep from Jobcase, the popular job market for hourly workers and he told me something interesting. They are doing 500 virtual event per week! Considering that last year they only did 2000 total, you can see why that’s a massive increase. Holding your own virtual job fair offers a…
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Diversity Job Boards on the Rise
In the past year or two a number of diversity job boards have launched targeting certain underrepresented groups. Employers are definitely increasing their advertising spend with these types of sites. I found this story about the site Black Tech Talent in the Minnesota newspaper recently. (blacktechtalent.org) Minnesota Cup finalist Black Tech Talent matches tech professionals…
Publicly Traded Job Boards Report Revenue Increases
Three publicly traded job board companies DHI Group (owner of Dice and ClearanceJobs) and Professional Diversity Networks (they wn several diversity sites) and Ziprecruiter have reported increases in revenue from the last quarter. PDN “Our PDN Network continues to show stability with its third consecutive strong quarter of fiscal 2021. We believe that there is…
Job Board Events
I will be starting planning for the 2022 Job Board Con soon. I expect to hold it sometime in Marc(virtually). In the meantime here’s a few other events you may want to check out this month. Matt Lozar from Haley Marketing is holding this on Tuesday Nov 16th. From companies across the industry, a constant…
Helping Clients with Job Descriptions
As a job board one of the ways you can add value to your clients is helping them write better job descriptions. In my twenty one years in this business I have seen my share of bad descriptions that got posted to my sites. Even the best advertising can’t sell a bad product so its…
How Narrow Is Your Niche?
This is a member only post. A reader asked me… I’ve been struggling to get traction with my job board, a site specifically for employers and job seekers in the garage door industry. Narrow in scope, yes, but a much needed alternative to indeed. There are about 10,000 companies in the U.S who do garage…
Job Board Headlines
ZipRecruiter®, a leading online employment marketplace, today announced that the company will report third quarter 2021 financial results on Wednesday, November 10, 2021. On that day, management will host a conference call and webcast at 2:00pm PT (5:00pm ET) to discuss the company’s business and financial results. Event: ZipRecruiter Third Quarter 2021 Earnings Conference Call Date:…
Health eCareers Makes Acquisition
Health eCareers has acquired Arthur L. Davis Publishing (ALD). Founded in 1983, ALD is a digital nursing publication with the largest nursing circulation in the United States. ALD partners with nursing associations in 39 states to engage their members, reaching over 2.6 million nurses. The acquisition of ALD will further Health eCareers’ mission of connecting…
Quick Marketing Tip
Member only content. One of the marketing tricks I use is to get other sites to write about my sites. You can actually pay other blogs to write about you. There are 2 main benefits to this strategy. SEO back links and perhaps some traffic. TrendyStartups and KillerStartups are two of those sites. I think…
Quality vs Quantity
If you run a niche job board today I hope you are telling employers its about quality not quantity when it comes to the number of applicants they may get. Here’s a quote I have often referred to when marketing to employers; There are several benefits to using niche/local job boards. First, little to no…