Check out my interview from earlier today on the HR Examiner Radio show with John Sumser. In it you can hear me talk about social, mobile and of course job boards. Listen to internet radio with HRExaminer Radio on Blog Talk Radio
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Before you launch (member only)
Before you launch a job board (or any site) I think its important to lay some groundwork before you go live. Specifically there are two important marketing tactics you should employ. A blog and an email list. Before I launched CareerCloud.com in January of this year I began by setting the domain to Launchrock so…
Mobile friendly
It was long overdue but I finally had a WordPress developer create a mobile friendly version of Job Board Secrets.
The Power of Social Traffic (member only)
I launched CareerCloud in early January. Its in Beta so I just wanted to do a “soft launch” by promoting it only through my social connections. That way I could evaluate the site and see how its working, fix the bugs, etc before I really started marketing it. I emailed all 1700 of my Linkedin…
These job board owners pivoted to T-shirts
I ran into this interview with the founders of a site called Jobzle. In it, they detail how they crashed and burned with that site. You’ll hear some valuable lessons about starting an online recruiting business.
Should you add video to your job board?
Not really I say. I get questions from people thinking about starting some kind of video resume site or ways to apply via video. But just adding some kind of video component to your job site wont really add much value to the seeker or employer. Employer/recruiters are BUSY people. And I cant stress that…
Knowing when to shut down a project
More than a year and a half ago I launched JobSpeek. The first app ever to let recruiters posts jobs from their iphone and syndicate them to the major job search engines. It won much praise from industry analysts and such. In fact the YOH Staffing blog called it the ‘future of recruiting’. But even…
Multiple job boards are better than one (member only)
A reader asks: How realistic do you think it is to make £200 or $300 a month from multiple sites? My plan was to say make one sale per day per site? When multiplied by 5, then in theory that’s not bad? Is this achievable do you think? I answer. Dear reader, it is certainly…
Some good SEO advice
This infographic provides a good look at how SEO has changed after Google’s Panda update a few years ago. Courtesy of: Fuzz One Media
10 ways to get job seekers to your site (member only)
Getting job seekers to your job board takes time. That is something most new job board owners dont understand. Even if you have a “cool” site, thats not enough to get peoples attention. You are competing with thousands of business for people’s time. You really need to take an all-the-above-approach and be in it for…