After googling the phrase “aviation jobs” the other day I noticed this result which caught my eye. Google is creating job snippets off job boardsand placing them in job related searches. So I clicked the “About this Result” link in the bottom right which led me to this page. Apparently Google automatically creates this snippet…
Author: chrisr2
Your job board platform is holding you back
If your job board hasn’t upgraded its platform in the past 5 years, you might be a red neck. I have seen it time and time again as I speak to many job board owners each week. They are being held back by their platforms because they haven’t kept up with technology. Part of that…
M&A is really heating up in the RecTech space
The past 30 days has seen unprecedented acquisition activity in the online recruiting world. First it was SimplyHired, then Linkedin, then Jobr and now this. A job board company is buying an HCM provider. Last week Snagajob, the hourly job marketplace, acquired PeopleMatter, a provider of human capital management software also focused on managing hourly workforces….
Going Hyper Local with Your Job Board
I’ve gotten a few calls lately from prospective job board owners thinking about starting a local job board focused on a certain niche. I call this a “Hyper-Local” job board. Niche + Location. It’s a good idea but only in certain circumstances. a) The city/state or region you are targeting should be big enough to…
Quick Lead Gen Tip
Recently on Facebook I decided to look for job related hashtags to find leads for one of my clients. In this case I am looking for people posting #javajobs – once found, I simply write a short personalized comment and provide a link. Give something like this a try. It may or may or may…
Q&A with Smart Job Board
I asked Rodion Telpizov the developer of Smart Job Board a few questions over email. The company is based overseas in Kyrgyzstan. They have a new version out with new pricing. 1. What is the history of SJB? When did you start the company and why? I launched Smartjobboard back in 2008. At that time,…
JobMonkey: the Interview
Head over to my RecTech Media site to hear my latest podcast with job board founder Matt Lucas of JobMonkey.com. Its a great conversation and you will definitely learn a few things from this job board veteran.
I bet every job board wishes they had a rap video like this
WayUp, the job board for college students, got some students at NJIT to record a rap video touting their site. Excellent piece of Guerilla marketing that I had to share.
Thoughts on Content Marketing
At a recent conference I was speaking to one job startup founder about content marketing. He was lamenting on his marketing challenges and asked me for some advice. “Are you doing any content marketing?” I asked. “Some“, he said. “Buts its very time consuming and I’m not very good at it“. Yes thats right. There…
This Growth Hack Will Guarantee Your Job Board Free Traffic (member only)
In my guide to job board marketing I told the story of how I got 30,000 visits from a job listing I shared on a local Facebook jobs group. So this got me thinking about how job boards can guarantee themselves a stream of free traffic. It used to be the job search engines like Indeed…