I’m not sure why they need this but job search company Monster has beat out the Monster cable company for exclusive access to the .Monster domain extension.
I guess it could useful for branding content like articles/ job content but its a curious move by the new Monster after rebranding themselves and launching new products. According to the press release;
The proposed gTLD will be a restricted, exclusively-controlled gTLD where only Applicant, affiliated entities and authorized business partners will be permitted to register second-level domains for Applicant business purposes only for a term of one to ten years.
