Here’s another revenue opportunity for job board operators. This one is called CV Certify, a self-described ‘carfax for careers’ run by TJ Radtke. I asked TJ a few questions about this new service.
1. What is cvcertify?
CVCertify is like Carfax for Careers. We help companies find qualified candidates faster and cheaper. And we help jobseekers stand out from the crowd to get hired faster for free.
2. why did you create it?
Monster, Linkedin and the like mint money selling search into databases of resumes and its known that up to 70 percent of resumes contain mischaracterizations if not outright lies. It occurred to me that creating the world’s largest repository of validated career data might be extremely beneficial to both hiring firms and job seekers.
3. why should job boards want to partner with you?
The knock on the boards is that they produce lots of applicants in the form of resume submissions but that the quality is lacking. I think of this as the “janitor applying for the CEO position” problem. Job boards using CVCertify with their postings will yield qualified applicants for their posting customers.
4. what can job boards expect when they partner?
Board can ultimately expect more satisfied customers as using CVCertify will provide them with a competitive advantage versus other boards. CVCertify’s model is premised on “pay to post” which involves a flat fee associated with each posting. Boards can share in this revenue from CVCertify ($50 per posting) as they sell our services as an add-on for postings or they may choose to bake in the cost for their premium corporate accounts.
5. whats the benefit for job seekers?
Jobseekers will stand out from the crowd of resumes in the pile to get hired faster, for free. With CVCertify you will stand out to the hiring manager because you can provide evidence that your experience ties directly to the job requirements.
6. where do you see cvcertify in 5 yrs?
LinkedIn and some earlier career sites have paved the way for CVCertify with some outstanding features and accomplishments. These groundbreaking companies however suffer from a common tragic flaw in that they are all built upon databases of career information that is unsubstantiated and cannot be trusted. The opportunity for CVCertify is to do in the career social networking space what Facebook did to Myspace and similar early social networks. Within 5 years we will be an integral part of the career management and hiring ecosystem and it will no longer occur to people to create or accept a resume that is not validated.
