This is the first of two posts about the facebook job board launch. Look for #2 on Wednesday for members only with what it should have been.
Last week Facebook rolled out its much hyped job board. As soon as I saw it, I dismissed it as a half-hearted attempt at job search.
There was nothing new or unique about it. Its essentially a landing page for a bunch of other job boards including Monster, Branchout and others. The search function is clumsy and unintuitive. The URL for it is long and full of numbers.
https://www.facebook.com/socialjobs/app_417814418282098
As one of only two job board consultants in the world I can testify they did not consult me on this project. Had they reached out, things would have been different. If they were being advised by the likes of Monster, a company who has been on a long downward spiral for years, then they surely were misled.
But whatever, it is what it is. A landing page with some jobs on it.
To be somewhat fair, the release did say it was kind of a ‘next step’ in the social jobs partnership. But if they are going to rely on partners like the ones I mentioned, good luck with that. They’d have been better off asking Indeed or SimplyHired to pay them to power it. (as a shareholder I would have preferred that anyway)
I am not alone in my criticism. As soon as the app rolled out, the critical opinions came fast and furious;
http://talenthq.com/2012/11/the-facebook-job-board-debacle/ – “debacle”
http://techcrunch.com/2012/11/14/facebook-social-jobs-app/
http://www.businessinsider.com/facebook-launches-social-jobs-app-2012-11 – “lame”
http://venturebeat.com/2012/11/14/facebook-social-jobs/ – “barely functional”
http://www.ere.net/2012/11/14/new-facebook-section-will-pull-jobs-in-from-5-partners/
http://www.sourcecon.com/news/2012/11/16/cmon-man-facebook-trips-out-of-the-gate-with-social-jobs-platform/ – “underwhelming”
There is a lot still do in the social recruiting space. Unfortunately Facebook’s latest attempt aint it.
