I have switched to a new tool for press release distribution.
Its called eReleases.com and its 10x better than my old tool, PRweb.com. I used to be a fan of prweb but their site delivers very little traffic anymore. The new king of PR is eReleases.
Their cost is $399 per release but its well worth it. I have used it twice and doubled my traffic the day it came out. Plus I got several backlinks to my site when other media outlets picked up on the story.
It gets distributed to Google News and major outlets like NY Times and USA Today. Plus they have an exclusive partnership with PR Newswire…a Tier-1 press release newswire.
The free pr services will never match the traffic that paid ones can provide. Be sure your PR tells a story and is not just promoting a new launch. It needs to have an “angle”, a unique story that gets people interested in reading it. So dont just write a press release. Write a link worthy story.
